Rayan - Final Digipak and Magazine Advert Products

I have edited the lion head and also the background pictures a lot due to the fact that, if my magazine advert and Digipak did end up getting printed off on the proper material for each of these products, I would have a clear coat on top so that there is an extra shine and texture to the lion head and the background picture. The clear coat would allow the lion head and background images to stand out more and be more noticeable to the audience. I have designed these adverts and Digipak purely due to the fact that if they ended up getting printed off, I would use the proper material and use a clear coat on top for the added shine and texture.  I believe that the finer details such as thinking about the material which it would be printed off on, and the clear coat, will enable my designs to be liked by a lot of the audience and also have a professional look.

(Rayan) Evaluation 1:

(Rayan) Evaluation 2:

(Rayan) Evaluation 3:

(Rayan) evaluation 4:

Draft Evaluations:

Below are my draft evaluations, they are all in a Word document but I will upload them all in different formats when the final evaluations are due in, I didn't use different formats for the drafts because I will still need to change elements when I am doing my final evaluation questions. Also I haven't evaluated anything using survey analysis and that's because I still want more responses so in the final evaluations, there will also be a survey analysis.

Evaluation 4 (Draft):

Evaluation 4 by rayansolanki on Scribd

Evaluation 3 (Draft):

Evaluation 3 from rayansolanki

Evaluation 2 (Draft):

Evaluation 2 by rayansolanki on Scribd

Evaluation 1 (Draft):

Evaluation 1 by rayansolanki on Scribd

Digipak And Magazine Advert Survery.

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Reviewing Feedback For Digipak And Magazine Advert

For the advert and also the Digipak I had a target to choose just one record company, I had two which were Interscope and Polydor. I ended up choosing Polydor and there was no real reason why I choose that record company to stay on, they both suited my advert and Digipak but I felt the Polydor logo just looked better so I kept that and got rid of the Interscope logo. Also on the advert I had a target which I had to change the release date to a Friday because that is when albums are released now so I have changed the date to be a Friday.
On the Digipak, I received feedback that the parental advisory sign was too small and that I had to enlarge it a little bit so that it was more visible and stood out more. I also got feedback for my back cover and that was to do with the punctuation on one of the song names. I initially typed 'Dream'in'  and had been told to change it to 'Dreamin' ' and a piece of feedback I got back was to complete the spine, which I already knew I had to complete so I followed the feedback I received for the spine and coloured it in and added the bands name (the band name is also the name of the Digipak) and added the catalogue number too so it looks professional. The last piece of feedback I received was to make the record company logo a little bigger, which I did.
The target that really surprised me was that I had to make the parental advisory sign bigger, when looking on the computer screen, it looked like a suitable size to me, but once I flowed the feedback and made that sign bigger, I realised it was a good piece of feedback as it has to stand out to warn people that the album contains explicit content.
I will meet and complete these targets very quickly on Photoshop and they won't take me long at all as they are targets which I can meet by changing a couple of minor elements such as making things bigger, removing certain elements such as a record company, changing the release date and also completing elements which I already know I haven't met yet.
I learnt a lot about my products. I learnt that they actually were not too bad but they needed some small improvements that would make the advert and Digipak look professional.

Digipak Journey Part 2 - Rayan

I haven't wrote about these pictures in my main Digipak journey post but here are some extra pictures that I had looked at in order to help me get an idea of what I wanted to be on the cover on my Digipak. I looked at creatures from Narnia and also I looked at the MGM logo and how they filmed their lion.

Digipak Journey - Rayan

First of all, I had searched the definition for the word 'hunter' because the main track on the album (and the song that we are recreating a music video for) is called 'The Hunter' and instead of having a person I wanted to have an animal which people/ or other animals would be scared of if they got hunted down by it.


I started looking at pictures of wolves, looking quite agitated. (1-3)


Next instead of just looking at wolves, I went into looking at wear wolves, which are more scary and have a bigger fear factor. (4-6)


The ideas of wolves and wear wolves went nowhere so I had to scrap that idea and start all over.


I was looking at other professional album covers and I came across one of the albums from Catfish and the Bottlemen, I really liked the idea of having a simple colour scheme and having a deadly animal in the centre on a black background. I had made up my mind that I wanted some type of deadly animal on my front cover in the centre. (7)


I started off with Hyenas and I came across the hyenas from Disney's Lion King, hyenas are vicious animals and they were a good animal to start off with, whilst also keeping in mind that I wanted my cover to look similar to The Catfish and the Bottlemen. (8)


Keeping with Disney, I started to look at the Beast from Beauty And The Beast, when the beast looks angry and annoyed, I also looked at images of the Beast from the live version of the film that will be released in 2017. (9-11)


The beast reminded me of mythical creatures so I searched for some mythical creatures so they gave me more ideas of what sort of animal I wanted on my cover. (12-13)


After looking at mythical creatures, I started looking at Greek mythical creatures and this is a vital point in my journey because this is where I came across to seeing lions, although they were Greek mythical creatures I felt that a lion would fit perfectly on my Digipak and Magazine Advert. (16-18)


I felt that a normal lion would suit very well and so I looked at various pictures of lions and although I saw a lot of good pictures, I felt that just the lions head would be perfect and this is where I decided that I wanted a lions head on my Digipak cover. (19-21)

Draft Digipak And Magazine Advert - Rayan

Draft Digipak:

As you can see, I haven't completed the spine of the Digipak yet but I know that is something I have to complete and will work on it as soon as possible.

Draft Poster:

There are two variants of my draft magazine advert poster. One variant is with the image I have used on my Digipak cover on a black background in the same colours that I used for the Digipak cover and the second variant is with a background of a picture that I have taken and the lion head is not the same colour, instead I have inverted the colours to get that white finish on it so that it stands out on the background of the poster.

Analysis Of Posters

These three pictures are my analysis of the three posters that match the  Digipaks that I have analysed. I have found something which they all have in common with the Digipaks, they all use the same image as the album covers and they are all fairly minimalistic and this is the sort of look that I will want my Digipak and poster to have, I want them to connote with each other because I feel that the consistency of having the same image and text font is key for the audience to remember and recognise the album, poster and the band as a whole.

Analysis Of Digipak.

Cameras and Filming Styles

As a group, we looked into the types of cameras and filming styles that would be used whilst creating our music video. Initially, we thought that we'd try and use an old styled camera to try and get a darker and grittier feel to the video. Our final decision is that we're going to film with a 1080p High-Definition camera and convert the footage into black and white when its comes to the editing process as the video quality will look better in the final cut and we have the option to revert to different resolution qualities if we wanted to.

Filming the music video directly in black and white was also an option that we considered as we are trying to create a similar style to the Chasing Status Control video black and white color schemes. This is because the story running along with the video is one of horror and violence so having a darker filming style would set an overall scarier and suspenseful theme throughout

Filming Location - Yellow Bean Studios

Click to go to the Yellow Bean Studios Website

After looking over a number of locations which we could film in we stumbled across a Photography Studio called Yellow Bean Studios. It has a large 26x15ft white room which we could record our performance shots in. Currently, we are in negotiations with the studio on available dates, times and prices that we could book for filming. Additionally, the studio also provides equipment for us to rent, which would save us both time and money.  Also, our filming process would benefit from a completely white room - which includes white flooring. this will make a the room look larger than it actually is. This is something we discussed initially and felt that the use of in the preliminary music video when we used the school's studio could have benefited from. 

The reason we are looking to book a studio is to gain a much larger space than is available at school. Booking the studio in appose to using the school's also means that we aren't reliant on our teachers to let us in and the studio not being used already. The large studio also allows us to film in a more flexible and less confined situations - like our Preliminary Music Video. It will also help to implement certain lighting and shot techniques that we are taking inspiration from. 

Real Lion Inspiration

After looking at the mythical lions, it made think of  'Aslan' from The Chronicles Of Narnia. His look is similar to the lion in Hercules but he is obviously a protagonist, but as he looks like a normal male lion (except the fact that he is much bigger than real lions) it took me to thinking about a normal, realistic lion, but I wanted to concentrate on the face of the lion more. I looked also at the whole body of the lion, but the face caught my eye the most due to a male lions face looking very intimidating so I felt I had to look at pictures of 'Aslan' and of real life lions to see if they would suit my Digipak and magazine advert and after assessing them properly, I felt like the lion face suited my Digipak and magazine poster the most.

I also looked at the MGM lion, which I think is very eye catching, again due to its intimidating appearance.