Evaluation 2

Evaluation 3

During the creative process of our project, my group and I received a wide variety of feedback on our music video, digipaks and posters during their different stages of production. The feedback that we received came from wide range of audiences, specifically punk music fans as that was our target audience. The constrictive and critical feedback that both my group and I received on our music video and individual pieces of work helped greatly with making changes and improvements to our work. The feedback that was gained overall helped my group and I to create the best possible media products of our ability.

Verbal feedback was one of the key categories of comments that we received. After handing in our initial music video draft and talked through our storyboard, we were given verbal feedback from our teacher that our ending needed to have more of a twist and be more unique. After this we came up with several ideas. Some of these ideas were; having the hunter kill the victim, then for the hunter to unmask himself revealing the face of the victim and the hunter would show up at the band studio and burst in on the band performing and cut to a shot of the musicians looking up in fear. We eventually came to a final decision that ultimately made our music video more appealing; enhance the horror/shocking theme we were trying to apply making a better music video more suitable for our genre. 

One of the main methods of feedback that we received was digital. The music video was posted in our Media Project group chat which included all the members whom had helped with filming the video. The feedback that we gained was overwhelmingly positive. Kieran Goodson whom was our drummer in the music video was a fan of the song and was happy to help us with filming it. After watching the video, he gave us great positive feedback. Being someone of our target audience, this was pleasing as it showed that the steps we took to make our video genre specific and match our target audiences was effective. Furthermore, another member of the group chat, Sam Wells, whom is not a fan of our target genre was also positive in his feedback. Despite not liking the genre very much, he was impressed with the video and it kept him engaged from start to finish. This was positive for us as despite us having a specific target audience, we wanted other people who may stumble across the video to also like it to widen our coverage of views as well as attract new fans.

After handing in my first draft of the digipak and poster, I received a copy of my work back with written comments telling me what I should consider changing and improving upon. Some of these comments were big impactors on how my final drafts for my ancillary texts came out. Some of these comments/improvements were too; make the rise records logo smaller on my back panel and make the one on the spine slightly bigger; include an album code on the digipaks spine; and the biggest piece of feedback being consider changing my image on the cover of the digipak and poster as they were potentially overly violent. This comment made me think quite a bit about changing my plan and I initially didn’t understand why it was recommended for me to change it, however after considering it more I released from a marketing perspective that it made sense to change it. This comment from my teacher helped me to create a better and more effective digipak.

I also received comments from my peers on the first and final draft of my digipak and posters. I asked for my peers to judge my digipak on their own opinions and give me their thoughts. One commenter, James Tagger whom isn’t a fan of the genre was positive in his feedback saying that he liked the direct approach and link that I had taken with my digipak and poster. He also gave me some constructive criticism being perhaps including a band photo on my digipak as well as making the text on my advertisement poster larger making it stand out more to audiences. I acknowledged both these comments and made the changes which I believe created a much better digipak representing my group renegade effectively as well as market better towards my target audience. 

Evaluation 4

Click or past the link in a new tab to view Evaluation 4:

https://smaj57.wixsite.com

Due to the inconsistency of the link working, please find bellow a word document of Evolution 4:

FINAL EVALUATION 1 - MAX

I have presented EVALUATION 1 as a website which can be seen here or by clicking on the image below:

FINAL EVALUATION 2 - MAX

FINAL EVALUATION 3 - MAX

FINAL EVALUATION 4 - MAX

Due to Software restrictions I had to separate the evaluation into two parts. 

PART I

PART II

Evaluation 4 (Draft):

Evaluation 4 by rayansolanki on Scribd

Evaluation 3 (Draft):

Evaluation 3 from rayansolanki

Evaluation 2 (Draft):

Evaluation 2 by rayansolanki on Scribd

Evaluation 1 (Draft):

Evaluation 1 by rayansolanki on Scribd

EVALUATION QUESTION 4 DRAFT

EVALUATION QUESTION 3 DRAFT

EVALUATION QUESTION 2 DRAFT

EVALUATION QUESTION 1 DRAFT

Problems whilst filming

During our 5 hour filming session at Pirate studios, we had a couple of issues whilst trying to film. although the lighting provided was unique and interesting, its distribution was limited leaving some parts of the studio noticeably darker than others. for example the our drummer wasn't exposed to as much light as the signer and guitarist. to tackle this issue we all brought a multitude of different torches and lamps to try and neutralist the issue. it some aspects it worked but when watching or video back it still had room for improvement. However the grey scale effect that runs throughout our video helps to mask the lighting issue making it almost unnoticeable. Further more, whilst filming within close proximity of the drummer, we experienced a problem with the camera shaking for the vibrations of the drumming. To counteract this, each of us would alternate in cupping the cameras sides to hold it steady whilst we filmed. This method worked ultimately giving us a number of good shots that are being used in our final draft. Finally, due to the size of the room, we were limited for space and whilst filming. We had to be cautious about any of our equipment and belongings getting in the frames which proved to be a pain as it sometimes would limit the types of angles shots we wanted. to conclude, our filming session was a great success and the issue we encountered were minor and manageable not majorly disrupting the music video's process.

Jay - Evaluation Task

Evaluation Task

Task

 

For your evaluation you are required to discuss what you have learnt from 'audience' feedback on your work. In order to do this successfully you need as much feedback as possible. 

 

This task is designed to help you acquire as much feedback as possible.

 

 

Step 1

 

Review my feedback on your work.

 

What targets do you have?

        CD Digipak

• Remove bio on inside cover of digipak – but add credits, song writers, musicians, producers, engineers, studio
• Incorporate idea from CD disk to my creative journey.
• Remove the numbers.
• Record company logo needs to be bigger

       Poster

• Add record company logo to poster
• The text “The Hunter” needs to be more legible.

Are any of these targets a surprise to you?

The complete removal of the short band bio I was told to remove was a surprise due to the fact it is the band’s first album so I thought it would be nice for the audience to learn a bit about the upcoming band and enable a closer connection between the band and the audience to be formed. The other targets I understand why they are targets and therefore have no queries with changing them on my CD digipak.

How will you meet these targets?

I will meet these targets through making another version of my draft and applying changes so it meets all the targets. For the target “Incorporate idea from CD disk to creative journey”, I will recall my thought processes of what gave me the idea and include images to show the journey I went on to come up with the idea.

When will you have completed these targets?

I will complete these changes straight away after receiving my targets.

What have your learnt about your own product from this activity?

That my initial ideas and creation is typically good, I just need to refine elements so it is more professional.